Boost

I enjoyed this project because it was nice to take a tongue-in-cheek approach to my work. It was also great to have a lecture by Propaganda and how they approach the advertising aspect for Boost. For this project, I changed the target audience to 'young professional,' as Boost's current customers are teens. I re-branded the drink Morning Boost, helping you get through that 9 to 5!

Promotional A3 poster.